Photographer and director Finn O’Hara is based in Toronto. O’Hara says, “Smokers just can’t seem to catch a break anymore. Over the past ten years, Toronto smokers have gone from smoking at the bar, to being forced into city alleyways. This cover shot, for Toronto’s The Grid, accompanied a confessional tale of the stigmas faced by smokers every day in Toronto, and what it takes to finally kick the habit. To illustrate the commitment of a winter smoker, we enlisted a hardened smoker and slapped them with a fictitious sub-zero blizzard.”
See a behind-the-scenes video of the shoot.